 |
|
| About the database | |
| Quick Search | |
| Advanced Search | |
| Search Results |
|
| Other Collections |
|
| Research | |
| FAQ's | |
| Acrobat Reader |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
||||||||||||
 |
1 to 10 of 22
| 1. | Title: | [Memo to John J. Howley of Brown & Williamson International Tobacco] |
|---|---|---|
| Author: | Smith, P | |
| Organisation: | WD & HO Wills (Australia) Limited | |
| Bates: | 661076840/661076844 | |
| Date: | 29 December 1978 | |
| Rating: |  |
|
| Source: | Brown & Williamson | |
| Page Count: | 5 | |
| Type: | Letter | |
| Summary: | Memo from P.B. Smith of WD & HO Wills (Australia) to John J. Howley of Brown & Williamson International Tobacco Kentucky. Forwards merchandising for Kent, (eg. opening hours signs and "pull/push" door signs for retail outlets) as well as information about the menthol market in Australia. [Ed: This document was cited in the research paper "New frontier, new power: the retail environment in Australia's dark market" by SM Carter] |
|
| View File |
| 2. | Title: | Philip Morris Limited minutes of directors' meeting held at the company's registered office, corner Chesterville and Cochranes Roads, Moorabbin, on Friday, 1st August 1969, at 12 Noon |
|---|---|---|
| Organisation: | Philip Morris (Australia) Limited | |
| Bates: | 2015047961/2015047962 | |
| Date: | 1 August 1969 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page Count: | 2 | |
| Type: | Minutes | |
| Summary: | Minutes of Philip Morris' Board of Directors' meeting held 1 August 1969. Includes increase rebates to retailers and approval of $9000 in donations. Reported that factory efficiencies "are improving and that daily production had increased to 18 million". [Ed: This document was cited in the research paper "New frontier, new power: the retail environment in Australia's dark market" by SM Carter] |
|
| View File |
| 3. | Title: | Australian highlights for the week ending 10 January 1996 and the month of December 1995 |
|---|---|---|
| Author: | Goldberg, H | |
| Organisation: | Philip Morris (Australia) Limited | |
| Bates: | 2046386064B/2046386068 | |
| Date: | 11 January 1996 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page Count: | 5 | |
| Type: | Memorandum | |
| Summary: | Lists brand shares, strategies at retail including retailer financial incentives & premiums. [Ed: This document was cited in the research paper "New frontier, new power: the retail environment in Australia's dark market" by SM Carter] |
|
| View File |
| 4. | Title: | Philip Morris International - Australia |
|---|---|---|
| Bates: | 2062389181/2062389181 | |
| Date: | 1997 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page Count: | 1 | |
| Type: | Report, Other | |
| Summary: | Lists sales of PM's top brands - PJ, Longbeach, Alpine, Marlboro, other. Notes that Longbeach sales have been low but are recovering with price adjustments to the 40s. "PML is continuing to progress towards a mid May launch for Hercules 50s." Notes that they are trying to, but currently can't, match Rothman's lowest density - "further lightweight technologies are being pursued." Notes that Wills are fundamentally shifting their rebate structure and encouraging retailers to form their own groups and do their own distribution - they are assessing. [Ed: This document was cited in the res... |
|
| View File |
| 5. | Title: | Kent merchandising |
|---|---|---|
| Author: | Smith, P | |
| Organisation: | WD & HO Wills (Australia) Limited | |
| Bates: | 661076740/661076742 | |
| Date: | 29 June 1979 | |
| Rating: | |
|
| Source: | Brown & Williamson | |
| Page Count: | 4 | |
| Type: | Letter | |
| Summary: | Memo from PB Smith, WD&HO Wills (Australia) to Iain Hacking B&W International Tobacco. Demonstrates the degree of control that B&W retained over the production and merchandising process. "We submit for your approval details of proposed merchandising and promotional materials for Kent, some of which are new developments, whilst others are re-designed pieces of existing items. Other standard merchandising items submitted previously remain unchanged." Notes that new materials "conform with approved standards and agreed brand imagery values". Notes that a planned mirror is "a re-designed item... |
|
| View File |
| 6. | Title: | Ring Award introductions at the PMI / KFI dinner Friday, October 18, 1996, Australia |
|---|---|---|
| Organisation: | Philip Morris | |
| Bates: | 2073765218/2073765239 | |
| Date: | 18 October 1996 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page Count: | 22 | |
| Type: | Speech, presentation, etc. | |
| Summary: | Ring award introductions at the PMI/KFI dinner, Friday, October 18, 1996, Australia. Presentation speech to award winners. [Ed: This document was cited in the research paper "New frontier, new power: the retail environment in Australia's dark market" by SM Carter] |
|
| View File |
| 7. | Title: | Australian highlights for the week ending 22 January, 1997 |
|---|---|---|
| Author: | Goldberg, H | |
| Organisation: | Philip Morris Limited | |
| Bates: | 2074162304B/2074162305 | |
| Date: | 23 January 1997 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page Count: | 2 | |
| Type: | Memorandum | |
| Summary: | PM inter-office memorandum from H Goldberg re Australian highlights for the week ending 22 January, 1997. Unit volume figures. "PML sales and telesales representatives are informing customers (I think this is retailers) of the upcoming Longbeach 40's price reduction.. Price support remains in place for all major brands. Rothmans have released More 30's in new packaging highlighting a picture of the packet on the carton with the bi-line "Real Tobacco, Great Taste, That's More!" Wills continue to target hardware sites offering incentive payments to change to B&H and Horizon carton and packet... |
|
| View File |
| 8. | Title: | License Agreement - Philip Morris, Australia |
|---|---|---|
| Author: | LRM | |
| Bates: | 968122490/968122496 | |
| Date: | 20 October 1983 | |
| Rating: | |
|
| Source: | American Tobacco Company | |
| Page Count: | 7 | |
| Type: | Contract, agreement | |
| Summary: | Licensing agreement for Silk Cut between PM Australia and Gallaher including information about the marketing of the brand: this is a new agreement in response to the fact that previous efforts have been unsuccessful. The end of the document indicates that it was prepared by individuals with the initials: LRM/AFK. Notes that awareness and trialling of the brand have been low because the "positioning of Silk Cut in terms of tar levels, price and pack size has been wrong." Suggests it needs to be pitched at a higher tar band, as it's one of the few products that stands alone in the market - w... |
|
| View File |
| 9. | Title: | The Australian Tobacco Annual, 1956 |
|---|---|---|
| Author: | Steen, NE | |
| Organisation: | Retail Tobacco Traders Association | |
| Bates: | 2504085100/2504085166 | |
| Date: | December 1955 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page: | 66 | |
| Type: | Magazine article | |
| Summary: | The Australian Tobacco Annual published by the Federal Council of Retail Tobacco Traders of Australia. Series of advertisements from 1956 eg "Get real selling satisfaction with Philip Morris, the cigarette that gives greater smoking satisfaction. The plain cigarette that will not stick to your lip". "All over Australia men are calling for Philip Morris - the cigarette with the richer, distinctive flavour. Philip Morris gives you biggest profits - highest margins. Philip Morris supports your selling with national advertising - dynamic newspaper advertisements and convincing radio commercial... |
|
| View File |
| 10. | Title: | PMA weekly highlights |
|---|---|---|
| Author: | Batten, K | |
| Organisation: | Philip Morris (Australia) Ltd | |
| Bates: | 2023265803/2023265806 | |
| Date: | 9 March 1984 | |
| Rating: | |
|
| Source: | Philip Morris | |
| Page Count: | 4 | |
| Type: | Memorandum | |
| Summary: | Philip Morris Australia (PMI) Weekly Highlights. "Distribution achieved by the Western Australian sales representatives for the week ending March 2 was 100%. Due to a change in Perth City Council policy, mass sampling in Central Perth City Block has terminated. Further enquiries reveal sampling now comes under the same category as loitering, littering and illegal street hawking, so permission to engage in sampling was withdrawn. Five promotion teams were utilised for trade-up promotions in NSW this week in Coffs Harbour, Goulburn, Wagga, Moree and Wellington. The total consumer contact was ... |
|
| View File |
