 |
|
| About the database | |
| Quick Search | |
| Advanced Search | |
| Search Results |
|
| Other Collections |
|
| Research | |
| FAQ's | |
| Acrobat Reader |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
||||||||||||
 |
1 to 1 of 1
| 1. | Title: | The Australian tobacco industry |
|---|---|---|
| Organisation: | John Clemenger Pty Ltd | |
| Bates: | 2015054541/2015054581 | |
| Date: | July 1972 | |
| Rating: |  |
|
| Source: | Philip Morris | |
| Page Count: | 41 | |
| Type: | Report, Other | |
| Summary: | Confidential report prepared by John Clemenger Pty Ltd. entitled "The Australian Tobacco Industry". "The agency was asked to prepare an advertising plan, on behalf of the Australian Tobacco Industry, to combat existing and proposed restrictive legislation on cigarette advertising and promotion." The document starts with a series of 'conclusions'. They start from the assumption that the health issue is unproven, but despite this, 'anti-smokers' have managed to convince the bulk of the population that smoking is bad for you, a position that would be supported by a large array of medical expe... |
|
| View File |