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1 to 9 of 9
| 1. |
Title: |
Australia graphic packs focus group discussion guide: moderator guide June 9, 2001 |
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Author: |
Hurwitz, E |
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Organisation: |
Wirthlin Asia |
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Bates: |
2082654296/2082654300 |
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Date: |
13 June 2001 |
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Rating: |
   |
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Source: |
Philip Morris |
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Page Count: |
5 |
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Type: |
Report |
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Summary: |
Even Hurwitz's comments on the Australia Graphic Packs moderator guide prepared by Wirthlin Asia. This is a template for focus group discussions regarding the potential introduction of graphical health warnings on cigarette packs by the Federal government.
Hurwitz comments: "We cannot use the comparison to fast food as set up here. It is not appropriate for us to suggest that the risk is similar. How about setting the stage by showing the cigarette warnings on packs today? Also, I do not mind if the graphic warnings are shown to the participants - as long as we do not ask questions concer... |
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| 2. |
Title: |
A submission presented on behalf of British American Tobacco Australia to the Department of Health and Aged Care in consideration of health warnings on tobacco products in Australia |
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Organisation: |
British American Tobacco Australia |
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Bates: |
2085290456/2085290469 |
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Date: |
6 July 2001 |
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Rating: |
   |
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Source: |
Philip Morris |
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Page Count: |
14 |
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Type: |
Report, Other |
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Summary: |
"A submission presented on behalf of British American Tobacco Australia to the Department of Health and Aged Care in consideration of health warnings on tobacco products in Australia."
Asserts graphical warnings are not effective, "British American Tobacco Australia ... fully supports appropriate and effective measures for informing consumers of the risks associated with smoking... In our view however, the measures proposed by the Department of Health and Aged Care ... in their Review of Health Warnings on Tobacco Products in Australia, April 2001 ... are neither appropriate nor sufficiently ... |
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| 3. |
Title: |
Submission by Philip Morris Limited in response to 'Review of Health Warnings on Tobacco Products in Australia' |
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Organisation: |
Philip Morris (Australia) Limited |
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Bates: |
2085290470/2085290481 |
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Date: |
6 July 2001 |
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Rating: |
   |
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Source: |
Philip Morris |
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Page Count: |
12 |
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Type: |
Report, Other |
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Summary: |
July 6, 2001 submission by Philip Morris Limited in response to "Review of Health Warnings on Tobacco Products in Australia", a discussion paper that was prepared by the Federal Department of Health and Aged Care in April 2001.
"At the outset we wish to state that PML supports a single, consistent public message on the role played by cigarette smoking in the development of disease in smokers and smoking and addiction. We agree with the overwhelming medical and scientific consensus that smoking is addictive and causes lung cancer, heart disease, emphysema and other serious diseases in smokers... |
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| 8. |
Title: |
[Excerpts from a marketing report on Malaysia] |
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Organisation: |
RJ Reynolds |
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Bates: |
523205211/523205222 |
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Date: |
January 1996 |
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Rating: |
   |
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Source: |
R.J. Reynolds |
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Page Count: |
12 |
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Type: |
Graphics; Report |
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Summary: |
Excerpt from a marketing report for Malaysia. Sections include: 2.0 market overview, 4.0 competitive overview and 5.0 external affairs overview.
Market overview provides transit figures and suggests smuggling volume is primarily Kreteks. Provides price segment trends, smoking incidence, retail channels. "Cigarette dispensers a critical merchandizing tool to achieve brand availability and visibility." (page 5 of the pdf)
Under external affairs notes "TMD advertising and sponsorship allowed in all media." (page 9 of the pdf)
The subsection on government relations notes: "... Government some... |
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| 9. |
Title: |
Philip Morris International 1993 (Williamsburg) plan presentation April 30, 1993 Mr. G.C. Bible |
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Author: |
Bible, GC |
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Organisation: |
Philip Morris International |
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Bates: |
2500065672/2500065718 |
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Date: |
28 April 1993 |
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Rating: |
   |
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Source: |
Philip Morris |
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Page Count: |
47 |
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Type: |
Speech, presentation, etc. |
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Summary: |
Speech delivered by Geoffrey Bible on the 1993 Williamsburg Plan.
In 1993 PM's Geoffrey Bible reassured colleagues at a plan presentation that "early development markets" like China were considered "critical for PM to sustain its growth into the next millennium and we are taking steps now to ensure our place in their future".
"We are well ahead of the competition in penetrating new markets and acquiring local franchises." (page 2 of the pdf)
"Another key strategy will be to focus on accelerating our share growth in Japan, which will be a critical market for PMI over the plan period and beyo... |
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